Industry groups and networks


Council works with a number of industry groups and networks within the Macedon Ranges. Some of these are formal associations with a membership base that you can join, while others are informal networks and industry groups that meet with Council on a regular basis.

Industry groups

Business and Tourism Associations (BATA)

Association members are local business stakeholders with an interest in supporting the growth of existing and new businesses, business to business relationships and partnerships in local destination marketing.

Macedon Ranges Accommodation Association (MRAA)

Members service the Macedon Ranges with a wide variety of accommodation properties and endeavour to provide support and encourage education and networking opportunities for accommodation businesses across the shire.

Visit or email

Macedon Ranges Business Improvement Group (MRBIG)

What started as The Macedon Ranges Business Networking Group has evolved into the Macedon Ranges Business Improvement Group. This group was established in 2015 by a group of local professionals who wanted to strategically grow their businesses and support one another in that shared endeavour.

Members come from a diverse range of service categories, each of them offering something distinctive.

Together they are building a valuable resource for operating business in the Macedon Ranges.

The group meets every Tuesday fortnight at Baringo 253 Station Road, New Gisborne. 

For more information contact the Macedon Ranges Business Improvement Group.

Macedon Ranges Vignerons Association (MRVA)

The Macedon Ranges Vignerons Association represents vignerons from throughout the Macedon Ranges wine region. Providing support to local vignerons, their priorities are regional marketing and promotions, industry development, innovation, collaboration and forming strategic partnerships.


This Farm Needs a Farmer

Connects tree changers with experienced farmers looking to lend a helping hand and those seeking advice about what is best for their property and its needs.

To connect with local farmers in your area, or to arrange an on-site visit email or visit the website 


We work with a range of industry networks who provide support and advice to Council and assist with the implementation of strategy actions.

Daylesford Macedon Tourism (DMT)

Daylesford Macedon Tourism is the peak industry body for tourism in the Daylesford and Macedon Ranges region, that works cooperatively with Council via a memorandum of understanding. They are an independent body focusing on the development and growth of the tourism industry, strategic tourism investment and advocacy.

Their role is to provide strategies, guidance and foster a united, engaged and successful industry, and achieve this by working with all key stakeholders to ensure a consistent approach to tourism development and marketing across the region.

Macedon Ranges Agribusiness Forum

The Macedon Ranges Agribusiness Forum was established to implement the five year Agribusiness Plan.

Membership currently consists of representatives from various agricultural industry sectors including viticulture, wool, alpacas, sheep, beef and horticulture. Collectively, the Forum provides a voice for local agribusinesses.  The focus will be on creating a greater awareness of the sector, addressing the challenges that each industry faces and identifying opportunities for growth and further development. 

If you would like to contact one of the Agribusiness Forum members directly download their contact details(PDF, 117KB) or download their contact details(DOCX, 33KB). For more information, contact us on (03) 5421 9616 or

Macedon Ranges Equine Industry Network (REIN)

The Macedon Ranges Equine Industry Network (REIN) was formed to provide a communication pathway between the industry and Council and to promote equine businesses, events and activities. 

Council worked with REIN to create the Macedon Ranges Equine Industry Network Facebook page. The page now has over a thousand likes, and continues to grow.

As part of this work with REIN, we have developed information and workshops to assist horse owners with emergency planning and property preparation.

Further, we have developed training for large animal rescue. REIN has also worked with Council on the Macedon Ranges Equine Centre Feasibility Study, which looked at a range of options for a multi-purpose venue, designed to facilitate a number of events concurrently. 

Real Estate Agents Network (REAN)

This network brings together all Macedon Ranges Real Estate Agents who meet on an as-needs basis to be updated by Council on planning and business development matters and to receive information on news specific to their industry.

Tourism Macedon Ranges Inc. (TMR)

Tourism Macedon Ranges Inc. (TMR) is a local not for profit association. It is the peak representative tourism body for businesses involved in the tourism industry within the Macedon Ranges Shire. 

TMR works with Macedon Ranges Shire Council, via a memorandum of understanding, to assist with the development and implementation of the Macedon Ranges Visitor Economy Strategy 2019-2029.

Working collaboratively with Council’s tourism unit, TMR provides Council with:

  • input and assistance with strategic planning
  • support with implementation and prioritising actions of the Visitor Economy Strategy 2019-2029
  • industry research and intelligence
  • advice and support for tourism-related activities in the shire
  • development of business partnerships and strengthening cohesion of the tourism industry.

To contact one of the Tourism Macedon Ranges members, see TMR member list or TMR member list.

For more information, call Economic Development and Tourism on (03) 5421 9616 or